webmetamorphoses

Your online marketing non-guru resources

Category Archives: Privacy online

The technology of a futuristic Big Brother

The technology of a futuristic Big Brother watching and controlling us all is here, not only with CCTV and mobile devices enabling us to leave digital footprints whenever we go, … Continue reading

October 24, 2013 · Leave a comment

The filter bubble effect

In his book Escaping the filter bubble, Eli Pariser[1] argues that the internet’s evolution towards personalization alters the way in which information is perceived as we enter our own interests … Continue reading

October 21, 2013 · Leave a comment

The annoyed and confused consumer – privacy concerns

In the following lines I will present the consumer perspective in terms of privacy issues. The willingness of disclosing personal information is seen as dangerous when thinking about issues like … Continue reading

October 18, 2013 · 1 Comment